Creating the Content

After spending a good half-hour looking up keyword values, it was time to refill our coffees and talk about some other things. While Claude went to get our order, I asked Anita if she was still happy with her topic selection.

“Oh, sure,” she said. “I know that eating well and exercising isn't exciting. If I was doing it for the money, I'd be better off targeting one of the fad diets. Or something techie—Dad's topic seems to pay well.”

“It does for now,” I agreed, “because it's new and phone service is something everyone can relate to. But these things change over time; in a couple of years the payouts for voice-over-IP will probably be smaller and your dad will be looking for something better.”

Claude had returned with our ...

Get Make Easy Money with Google: Using the AdSense Advertising Program now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.