Get your Web site to "show you the money" by using Google to
draw more eyes--and wallets--to your content. In this friendly,
four-color guide from veteran author and Web developer Eric
Giguere, you'll learn all about Google's AdSense program and
how you can use it to make your Web site or blog more profitable.
Written in an easy-to-read, non-technical style, this book follows
three average people--Claude, Stef, and Anita--as they learn to
create money-making blogs and Web sites. Through their experiences,
you'll learn: basic Web terminology; the Google Adsense nuts and
bolts; how to host, build, and publish targeted ads and Google
search boxes to your Web site; filter out inappropriate ads; track
page performance; drive traffic to your site; and more. A four-part
companion Web site features a blog, includes reader resources, and
details the techniques discussed in the book.
Online marketers agree that AdSense is one of the best tools you can use to draw dollars to your site. Let Giguere show you how to make the most of Google and have fun doing it!