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Low-Budget Marketing for Rookies by LID Editorial

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CHAPTER 9

Build an effectivewebsite and make sureit’s found

Build it and they will come

It’s difficult to believe that the first webpage was created in 1990. Initially any website was a good website – even those hideous aqua blue HTML ones. But not today!

Open source template software has provided incredible opportunities for people wanting to create their own website without investing thousands. Software such as DotNetNuke (DNN) or Joomla offers a flexible, versatile solution to website creation and management. In days gone by you might notice a spelling mistake on your site and spend several frustrating months trying to get your “webmaster” to make the changes. With open source software, those days are gone – you simply download a template ...

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