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Low-Budget Marketing for Rookies by LID Editorial

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CHAPTER 10

How to recession-proofyour business

When times are tight

Although this chapter is focused on very low cost ideas that can be particularly effective when cash flow is especially tight, in truth they are important strategies that should be implemented regardless of the financial health of your business.

Good marketing takes either time or money. If you don’t have buckets of cash to invest, then you must invest the time. The silver lining to an economically gloomy cloud is that, perhaps for the first time, you have it!

image Rookie Buster

Good marketing takes either time or money. If you don’t have buckets of cash to invest, then you must invest ...

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