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Logistics Management, 2nd Edition by Vinod V. Sople

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Part 2 Caselets

LOGISTICS MIX

  1. Snowman Frozen Foods Ltd.—Providing One-Stop Logistics Solution in Cold Distribution
  2. Transport Corporation of India—‘Indian Road Freight Index’: The Route Map for Tracking Freight Rates
  3. Trans India Freight Services—Redefining Automotive Logistics Packaging

Snowman Frozen Foods Ltd.—Providing One-Stop Logistics Solution in Cold Distribution

Snowman Frozen Foods Ltd., based in Bangalore (India), is founded in 1997. Snowman was a result of a joint venture between Gateway Distriparks Ltd. of Singapore, Mitsubishi Corporation (global trading company) and Nichirei Logistics Group Inc (temperature-controlled logistics service provider) of Japan. Snowman Frozen Foods Ltd. is the first company in India which led to the ...

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