Step six: Bridge into action: the journey continues ...

There is no great strategy, only great execution. The challenge now is to move from the rhetoric of themes and systems to the reality of implementation and action. At the beginning of this book I proposed that creating a strategic vision for people in organizations takes place within a wider context of change and transformation. This concept of revitalization is at the heart of the new agenda.

How can organizations move from the rhetoric of a great strategy to the reality of strategic action? In Step 4, the first three phases were described: in the first phase the basic themes of the future ...

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