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LinkedIn Marketing: An Hour a Day by Viveka von Rosen

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Nonprofits and LinkedIn

LinkedIn recently wrote a blog post, 5 Tips for Nonprofit Professionals (http://learn.linkedin.com/nonprofits/), highlighting several things we’ve covered in this book. It’s worth reading the article in full, but in short, LinkedIn suggests using its platform to:

  • Establish your professional brand by creating a complete profile and using it to convey passion for your cause and showcase your unique expertise.
  • Drive support to your organization by adding the Volunteer and Causes section to your profile.
  • Expand your network and influence by connecting with colleagues and partners.
  • Share updates regularly with your network so they know what your organization is doing and what it needs.
  • Create a company page for your nonprofit ...

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