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LinkedIn Marketing: An Hour a Day by Viveka von Rosen

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Week 11: Connecting to Strategic Contacts

Many people don’t realize that LinkedIn has an Advanced Search feature for the free account. This is where I spend most of my time when I’m looking for new contacts.

Although I mentioned Advanced Search earlier, let’s do a more detailed exploration of the page. First, in order to get to the Advanced People search, make sure the drop-down search box at the top-right of your page says People. Then click the Advanced link to the right of the search box, as shown in Figure 5-6.

Figure 5-6: Advanced People search

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This new search tool will allow you to search the entire LinkedIn network by:

  • Keyword
  • First ...

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