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LinkedIn Marketing: An Hour a Day by Viveka von Rosen

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Week 5: Customize Your Profile to Stand Out in the Crowd

You can easily make a few adjustments to your LinkedIn profile that will make it more professional looking and more attractive to readers. Customizing your website links and public profile URL is a good start!

Monday: Personalize Your Public Profile and Customize Your Websites

As you learned in the previous chapter, LinkedIn allows you to create a unique URL for your LinkedIn public profile. If you missed it, here are the steps:

1. Scroll to the Public Profile link.
2. Click Edit next to the public profile URL. This will take you to a new page.
3. Click Customize Your Public Profile URL.
4. Choose FirstNameLastName with no spaces or special characters. LinkedIn will let you know if ...

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