Chapter 16

Getting Connected with Groups

IN THIS CHAPTER

check Getting to know LinkedIn groups

check Starting and participating in group discussions

check Searching a group’s membership list

check Creating a group

check Creating and managing a group

There’s more to a professional’s life than colleagues and classmates. People have always been drawn to groups based on common interests, backgrounds, or goals. This natural tendency to join can be seen in sports teams to Boy Scouts and Girl Scouts, social action organizations, and nonprofit charity groups. Naturally, LinkedIn also offers a way for people to connect with each other as a group — LinkedIn groups.

In this chapter, I discuss the value in LinkedIn groups, from gaining information and exposure to growing your network, and cover the overall idea and structure of groups and what you can expect to find. You then learn how to search for existing groups and how to join a group. Finally, you discover how to start your own group and invite others to join.

Reaping ...

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