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For my amazing girls, Charlotte and Kate.May you grow up in a more likeable world.

And for my amazing wife, Carrie,my partner in all things.

Get Likeable Social Media, Revised and Expanded: How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More, 2nd Edition now with the O’Reilly learning platform.

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