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Layered Retail Merchandizing: Strategies to Capture All Customer Behaviors

Rethinking the way you merchandise, to give all three customer segments a shopping experience that will maximize your sales and profits.

Herb Sorensen Ph.D. ISBN: 978-0-13-216157-2$1.99

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Four Key Qualities of Any "Pay As You Wish" Pricing Strategy

When “pay as you wish” pricing makes sense--and how to make it work for you.

Jagmohan RajuZ. John ZhangISBN: 978-0-13-707097-8$1.99

“Pay As You Wish” Pricing ...

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