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Learning Through Knowledge Management by Ann E Loh, Kwang Kok Lim, Pervaiz K. Ahmed

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19

Pacific Western Airlines

Culture of empowerment for learning and innovation

To be successful in today's environment requires the qualities of innovation, learning and quality. All three are closely intertwined – each one reinforcing the occurrence of the other. Much of Pacific Western Airlines’ (PWA's) success can be attributed to corporate culture that encourages creativity and innovation. This environment enabled PWA to weather the pressures of deregulation. Pacific Western Airlines survived and grew by virtue of being more creative and innovative than any of its major competitors. Its success was mainly due to its ability to create a climate that encourages risk taking, finding opportunities in failure, permitting failure and having ...

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