Waterholing

Waterholing is a targeted social engineering strategy that capitalizes on the trust users have in websites they regularly visit. The victim feels safe doing things they would not do in a different situation. A wary person might, for example, purposefully avoid clicking a link in an unsolicited email, but the same person would not hesitate to follow a link on a website he or she often visits. So, the attacker prepares a trap for the unwary prey at a favored watering hole. This strategy has been successfully used to gain access to some (supposedly) very secure systems.

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