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Learn Marketing with Social Media in 7 Days: Master Facebook, LinkedIn & Twitter for Business by Linda Coles

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Day 6: YouTube explained

Key areas we will cover on day 6:

why create a video?

some real examples

quick video ideas

creating your video

uploading your video.

Video marketing is fast becoming a popular way to explain a product or service, so sites such as YouTube are becoming very popular. Think of YouTube as a resource channel to find the answer to your question, as well as an entertainment centre for funny videos.

Quick stats <www.youtube.com>

Here are some interesting YouTube stats:

it was founded in 2005

35 hours of video are uploaded each minute

70 per cent of traffic is from outside the USA

it has a demographic of 18-to 54-year-olds

there were 70 billion playbacks in 2010.

Why create a video in the first place?

It’s ...

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