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Learn Marketing with Social Media in 7 Days: Master Facebook, LinkedIn & Twitter for Business by Linda Coles

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Day 4: Twitter basics and using Twitter for your business

Key areas we will cover on day 4:

setting up your Twitter account

get tweeting

using Twitter tools

setting up your listening post.

People ask me all the time, ‘Tell me about Twitter, I don’t see how it’s even of interest to people’. On the surface, you can be forgiven for thinking that, but it can really be a very powerful tool for networking, researching, publishing, icebreaking and listening, so it has many uses. You just need to understand how it works and how to use some of the many tools that are available to help you. In this chapter we will look at some of these tools and share a few more stories about how other companies and individuals have found success with Twitter. ...

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