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Learn Marketing with Social Media in 7 Days: Master Facebook, LinkedIn & Twitter for Business by Linda Coles

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Day 2: Facebook basics and content ideas

Key areas we will cover on day 2:

choosing which page to use for business or pleasure

content ideas for a successful page

Facebook ads and what they should include

managing your fans.

Facebook was originally set up for people who wanted to keep in touch while at college and university, but the site has morphed into something much more than that over recent years. With over 600 million users registered, and about 70 per cent of those users living outside the US, it is a global phenomenon.

Quick stats <www.facebook.com>

Here are some interesting Facebook stats:

there are over 600 million users worldwide

50 per cent of active users log on daily

the average user has 130 friends on Facebook ...

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