O'Reilly logo

Leading for Innovation: And Organizing for Results by Iain Somerville, Marshall Goldsmith, Frances Hesselbein

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

23.3. New Types of Strategy, New Ways of Thinking and Doing

To get there, we need new disciplines of strategy. There must first be an intimate connection between strategic thinking and innovation. Strategic planning must coexist with strategic foresight. Innovation then becomes an answer to a set of strategic questions. Strategy is useless without innovation; innovation is directionless without strategy. Second, we must develop robust innovation processes. These are not simply about ideas. Ideas are the easy part! Every organization needs a process for design around ideas, which creates the right kind of prototypes and experiments that in turn engender creative collaboration and iterative experimentation around the idea.

We also need a new sense ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required