Chapter 3. LEVERAGING RANDOM OPPORTUNITIES

Increased turbulence has a complex impact on the nature of opportunity. Put simply, the more turbulent the environment, the more random opportunities become—and the more difficult it is to identify and take advantage of them. Rapid change, sudden disruptions, and high uncertainty all throw up unanticipated threats, but also unforeseen possibilities. Sometimes the greatest opportunity lies in the middle of the most threatening crisis, so it can be hard to distinguish the one from the other. The challenge of the leader is to seek out such random opportunities and leverage them for the success and survival of the organization.

When most managers think about pursuing opportunities, they usually do so in the ...

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