JUST IMAGINE

By posing surprising scenarios and encouraging imaginative responses, leaders can break out of the rut of traditional analysis. What-if questions turn a usual line of questioning on its head. They are daring and can be confrontational; they are intriguing and may get the creative juices flowing. Here are some examples of what-if questions:

What if we deliberately tried to make this problem worse?

What if we asked people why they do something the way they do in the first place? What would they say?

What would happen to our customers if our business or industry simply went away?

What if all our employees became free agents?

What if our CEO got hit by a bus tomorrow?

What would be the negatives if our dreams came true?

What would be ...

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