Leaders seeking to overcome their hesitancy to promote themselves will find it helpful to understand common barriers to effective self-promotion— what could be called limiting beliefs. Leaders who can take new perspectives or reframe their beliefs will find that self-promotion becomes more natural and more effective. Here are some examples of limiting beliefs and the ways leaders can reframe them.
Limiting belief. Accomplishments should speak for themselves. Reframed. A lot of good work falls under the radar.
Leaders need to be skilled at communicating the value of the work and talent of the people in their groups.
Many leaders believe they shouldn't have to promote themselves because good work speaks for itself. Or they ...