BORN TO RESPOND

In the right circumstances—when collective action needs to be coordinated and such coordination is beneficial to the group—people effortlessly adopt leader-follower patterns—hard-wired preferences about leadership. Followers mostly want to be left alone to decide how to go about their work. But they will look to a leader for

images Direction, when they aren't sure of the path forward, such as during times of disruptive change

images Peacemaking, when there is discord and free-riding within the group

Protection, when threatened by external forces ...

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