COMBINING GRID, TYPE, AND IMAGE

7. Consider All Elements

image

Depending on the medium or project, grids can isolate elements, by presenting type in one column or zone and images in another. Most grids integrate type and image, giving each enough emphasis to clarify information for the reader.

ProjectMohawk Via The Big Handbook

ClientMohawk Fine Papers Inc.

DesignAdamsMorioka, Inc.

DesignersSean Adams, Chris Taillon

Grids control varied imagery in a paper promotion.

image

Emphasis on text. Here, the text is by itself on one page, with the image on another. ...

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