You are previewing Kick-Ass Social Commerce for E-preneurs.
O'Reilly logo
Kick-Ass Social Commerce for E-preneurs

Book Description

Youre not alone. Almost all businesses are marketing online these dayseveryone tweets, posts to social networks, and blogs. What youre doing now is not enough to make your business stand out.

Forget what all the self-proclaimed social media gurus are telling you. Being active on social media and being successful in social commerce are not the same things. Simply getting a bunch of followers or Likes doesnt cut it anymore.

In Kick Ass Social Commerce for E-Preneurs, award-winning digital media strategist John Lawson gives you a straight-shooting, no-holds-barred guide to social commerce. In other words, he shows you how to make money online using social media.

One of the most-respected and listened-to voices in the worlds of e-commerce and small business, Lawson stands alone because he can actually back up his words. Lawson is a multi-platform PowerSeller, whose internet businesses have rung up millions of dollars in sales.

In Kick Ass Social Commerce for E-Preneurs, Lawson and bestselling e-commerce author Debra Schepp take you step-by-step through:

reating a business plan using a simple, effective template, a proven blueprint for all stages of marketingfrom start-up to empire

Employing the best social commerce strategy for Facebook, Twitter, LinkedIn, YouTube, and the hottest new social media sites

Building a thriving e-commerce business and keeping it vibrant and growing.

What are you waiting for? Read this book and start kicking social commerce ass.