Chapter 10. The Payoff from Enhanced Selection

Have you ever made a profit from a catering business or dog walking? Do you prefer to work alone or in groups? Have you ever set a world record in anything? The right answer might help you get a job at Google, Inc. Google received more than 100,000 job applications every month in 2007, and to deal with that volume of applications, Google created an algorithm that sifts through answers to an elaborate online survey. The answers are fed into a series of formulas created by Google’s mathematics experts that calculate a score between 0 and 100 to “predict how well a person will fit into its chaotic and competitive culture.” Lazlo Bock, Google’s vice president for people operations, joined Google in ...

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