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Joomla! 3 Template Essentials by Paweł Frankowski

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Setting client expectations

In recent times, the image (the brand) of the company has become a major concern. The corporate identity includes dozens or even hundreds of pages of detailed guidelines on how to identify the company, right from logo design to the choice of fonts, and the color of the office. Every company has its own fingerprint that needs to be understood in order to provide the right solution. Each order to build a template is different. There are always new challenges and new things to learn. That's why the first step in a commercial project should be to determine the specific needs, goals, and project objectives of the client.

Work, as a web designer, is really focused on helping our clients prepare for a future project (or current ...

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