Idea 8: Set professional business goals

As you have seen, your strategic aims result from asking these questions:

  • Where are we now?
  • Where do we want to be in three or five years' time?
  • What strengths and weaknesses do we have?
  • How can we improve?
  • Can we get to where we want to be?

Similar to setting personal goals/objectives, delineate your professional business goals/objectives (for your organization and, perhaps separately, for yourself at work):

  1. What are the key long-term goals/objectives?
  2. What are the five-year goals/objectives?
  3. What are the one-year goals/objectives?

Then plans and strategies have to be addressed, as in:

  1. Identifying obstacles and opportunities.
  2. Analyzing ways/means to achieve goals/objectives despite/because of those ...

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