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Job Search Letters For Dummies by Joyce Lain Kennedy

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Chapter 16

Great Lines for Success

In This Chapter

arrow Twenty-seven knockout opening statements

arrow Thirty-five powerhouse mix-and-match phrases

arrow Sixteen action-closing statements

arrow A last line that’s impossible to ignore

Suppose you open a novel that begins with this sentence:

It was a bright cold day in April, and the clocks were striking twelve.

That line might not entice your reading interest.

But suppose you open a novel that begins like so:

It was a bright cold day in April, and the clocks were striking thirteen.

That line is different. That line is ominous. That line provokes curiosity. That line lassoes your attention and ropes you into reading further to find out what message is being communicated with such an odd statement. That opening message begins George Orwell’s classic 1984 and is ranked as one of the 100 all-time best first lines from novels.

I’m not suggesting that you launch job letters with odd-ball quotes or wacky claims.

I’m pointing out that you must work to immediately grab the reader’s attention and then hold it tightly throughout the complete text of job search correspondence. ...

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