J2EE™ Technology in Practice: Building Business Applications With the Java™ 2 Platform, Enterprise Edition

3.6. Benefits

With its new infrastructure in place, jcrew.com is continuing its extraordinary success as a lucrative sales channel for J.Crew. The new site has increased J.Crew's annual revenues by 100 percent. This can be attributed to jcrew.com's ability to handle more than 8,000 concurrent user sessions, as well as its ability to generate 85 dynamic page views a second for each of its 250,000 unique daily visitors. The eight million hits it can handle in a given day also contribute to the bottom line. The best-practices methodology designed by Sun Professional Services and Fort Point Partners allowed the site to be launched in just four months. As shown in Table 3.4 the results of this successful deployment has been spiraling revenue growth ...