Part IV. Presenting Keynote
In this part ...
Keynote started as a project for Steve Jobs, for his presentations at MacWorld and Apple's World Wide Developer Conference. Well-known for his attention to detail, he didn't like the existing presentation software. When you're the head of a company like Apple, you can address the issue by having software written to your specifications.
Over time, Keynote was refined and became the first component of iWork. It's possible to create ugly and boring presentations with Keynote, but it's a lot harder to do so than with some other software.
Although Keynote has great graphics and terrific transitions, its strength is that its features are all focused on the main purpose of the presentation: presenting and clarifying information rather than drawing attention to gee-whiz effects.
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