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It's the Way You Say It, 2nd Edition by Carol Fleming

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CHAPTER 1Assessing Your Voice

If you ask people how they want their speech and voice to be described, they will probably say articulate, resonant, and knowledgeable, clear, persuasive, and confident. These are the characteristics of speakers you admire, and you want to be in that club because you know how very much it matters. As one of my clients said, “Every time you open your mouth, you put your business in the street” (i.e., you put your reputation on the line).

I will tell you a secret: People are not good judges of their own speaking characteristics. They may be aware that there’s something about the way they talk that is a problem for them and they make guesses about the specifics. Here’s what many clients say when they first come to see ...

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