You walk into your local video store. On your way in, you notice two employees standing outside the door talking. One of them is lighting another cigarette; they’ve been there for a while. Inside, you see that the one employee behind the counter is too busy to help you find the DVD you want. When you find where the DVD is supposed to be, you realize the wrong DVD has been shelved behind the case. In frustration, you settle on another choice and go to the counter to check out. Of course, it takes forever to check out. As you leave, you silently curse the terrible service and think to yourself, “This place is terrible. They’ve got to start hiring better employees in this store!”

It is tempting to look ...

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