It's Not the How or the What but the Who

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Sustainability—the Virtuous Circle

I’ll never forget a speech I heard Carlo De Benedetti, the former CEO and president of the Italian telecommunications company Olivetti, give in 1989. With absolute conviction, he told us that technology was about to kill communism. Now that someone in the Soviet Union could listen to the BBC with a small transistor radio and launch a small clandestine press using just a personal computer and a small printer, the country’s leaders could no longer control the news, and people would mobilize toward a better order. Of course, his prophecy quickly came true, with revolutions in Poland, Hungary, East Germany, Bulgaria, Czechoslovakia, and Romania; the dismantling of the Berlin Wall and German reunification; ...