Chapter 5. AccuTerra

Developer Name: Dave Witonsky and Randall Barnhart

Development Company: Intermap

Tags: Compression; Efficient Code; Release Strategy

URL: http://accuterra.com

"We have roughly 170 products on the shelf today," says Dave Witonsky, head of smartphone development for Intermap. He's not talking about apps. He's talking about in-app purchase items: hyperdetailed maps that users can buy and download as they travel. Welcome to the dizzying world of AccuTerra: the iPhone's titanic terabyte app (see Figure 5-1).

"I want this app to help people plan their trips, view their trips, and share them. I want it to enhance that experience of being in the outdoors," says Witonsky.

Figure 5.1. "I want this app to help people plan their trips, view their trips, and share them. I want it to enhance that experience ...

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