Remember the User
I’ve been singing this song since Chapter 1, and I’m still singing it now: Keep your app simple and easy to use. Don’t build long pages that take lots of scrolling to get through, and don’t create really deep hierarchies. Focus on what the user wants to accomplish, and be mindful of the device limitations, especially battery life. And don’t forget international roaming charges.
In other words, try to follow the Apple iOS Human Interface Guidelines, found with all the other documentation in the iOS Dev Center website at http://developer.apple.com/iOS
in the iOS Developer Library section. Don’t even think about bending those rules until you really, really understand them.
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