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Investing in the Second Lost Decade: A Survival Guide for Keeping Your Profits Up When the Market Is Down by Tom J. Kopas, Joe D. Turner, Martin J. Pring

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CHAPTER 2WHAT ARE SECULAR TRENDS IN STOCKS AND WHY DO THEY MATTER TO YOU?

The time horizon for most investors has shrunk a great deal in the last 40 years or so. The reasons lie in the widespread use of computers and the easy availability of instant news analysis and data via the Internet. The technology may make us feel informed and in control of the situation, but it’s less empowering when it comes to performance. Performance suffers because the emotions of people who are constantly watching the news and the latest quotes are being continuously stimulated. As a result, the tendency is to make subjective assessments based on knee-jerk reactions. Decisions made by successful investors, on the other hand, tend to be far more objective.

The other ...

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