Apparatus and Method for Blocking Television Commercials and Delivering Micro-Programming Content
Abstract
An apparatus and method is disclosed for blocking specific television commercials from the viewer's television based upon the characteristics of the television commercial and replacing the commercial with a micro-programming segment prepared by an alternate viewing provider. A logical unit and a commercial blocking program in the logical unit allow alternative viewing options so that the user may choose micro-programming options to replace the unwanted communication. The commercial blocking program recognizes a unique digital identifying tag that distinguishes a particular commercial from all other commercials. Alternatively, the commercial ...
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