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Introduction to Business Architecture by Chris Reynolds

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Chapter 3. The Goals View

Goals are fundamental to the way humans behave, grow, and succeed in life. Our first goals were set by our parents: learning to walk, saying our first words, and going to school. As we grew up, we defined our own goals: learning to ride a bike, asking someone on a date, graduating from high school, and going to college. As we get older, we start to develop more mature goals, many of which are long-term, such as planning for retirement, buying a house, and getting married. Goals, then, are targets that we all strive for in our daily lives.

Personal Goals

You set goals for yourself as a way to focus your energy on desired outcomes. When you articulate what you want to achieve, you can ensure that the actions you take do not ...

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