O'Reilly logo

Internet Marketing with WordPress by David Mercer

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Using Webmaster tools

Webmaster tools is also an extremely valuable service for anyone managing their own site. Unlike analytics which focuses specifically on traffic and traffic patterns, Webmaster tools focuses on the site itself and how the content is indexed and crawled by Google, what keywords are the most popular, which search queries your pages rank on, and much, much more.

To verify your blog with Webmaster tools, follow the steps (WordPress.org users can install a plugin such as SEO Ultimate from http://wordpress.org/extend/plugins/seo-ultimate to do the same job):

  1. Create a Webmaster tools account (http://www.google.com/webmasters).
  2. On the Webmaster tools interface, click on Add a site.
  3. Enter the URL of your site and click on Continue

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required