The Yahoo! partnership strategy
Yang describes himself as 'very paranoid' about his competitors - but also sees this as another significant factor in what drives him:
'In the US, I would say that the media companies are very much in the picture at the moment. They have done a number of things to try to be in the internet space. We also have competitors in specific segments, such as eBay and auctions. We also compete with a lot of vertical players - I don't think people realize that - that are very good, so where do we stop?
'Ultimately we don't operate by fear, we operate by the need to be competitive in areas that we have decided to be in. What we need to do is execute because Yahoo today has a great franchise with our audience and they use ...
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