Chapter 1

Introduction

No man or woman of the humblest sort can really be strong, gentle, and good, without the world being better for it, without somebody being helped and comforted by the very existence of that goodness.

—Alan Alda

Global business has redefined contemporary ways of life and the conduct of business. It sped up business processes, stimulated innovation, and opened several gateways to prosperity. It intensified cross-border communication and interaction and unified cultures. It set new frameworks for global citizens to engage, collaborate, and find meaning in life.

Globalization has brought the world closer together. It allows everyone to instantaneously gather information and reach out to friends and colleagues in distant places. ...

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