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International Journal of Technology and Educational Marketing (IJTEM) Volume 5, Issue 2

Book Description

The International Journal of Technology and Educational Marketing (IJTEM) presents, analyzes, shares, and collaborates ideas, experiences, research studies, and cases on the advancements and innovations in technology and educational marketing. Targeting educational planners, administrators, researchers, educational technologists, educational specialists, and marketing educators, IJTEM uses technology and marketing management for sustainable educational development. In addition to full-length research papers, this journal publishes insightful books reviews, case studies on educational institutions and their marketing initiatives across the globe, and technological initiatives taken by institutions for marketing their educational programs.

This issue contains the following articles:

  • The Relationship between Purchase Intentions and Recommend Intentions in Assessing Market Potential for Graduate Degree Programs: Uncollapsed and Collapsed Recommend Intentions
  • Past, Future and Presents: Meeting New Online Challenges with Primal Marketing Solutions
  • Global Governance of Science: Wishful Thinking or a Life Necessity?
  • Designing and Analyzing Social Dynamics for Collaborative: Environmental Didactics
  • Conclusions from Social Dynamics in Collaborative Environmental Didactics