16
INTERNATIONAL OPERATIONS
LEARNING OBJECTIVES
After reading this chapter, you should be able to:
- Understand the increasing importance of logistics and supply-chain management as crucial tools for competitiveness
- Learn about material management and physical distribution
- Learn about the complexities of international logistics
- Explore the importance of transportation infrastructure
- Understand the importance of inventory management for the success of the business firm
THE PHARMA SUPPLY CHAIN
Tasmania, an island of Australia’s southern coast, marks the beginning of a global supply chain that includes the world’s largest pharmaceutical companies and produces USD 12 billion a year of opiate painkillers. Tasmania’s gentle climate alongside perseverance ...
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