Intellectual Property: Valuation, Exploitation and Infringement Damages 2013 Cumulative Supplement, 11th Edition

CONTENTS

Note to the Reader: Chapters or sections not in the main bound volume (Intellectual Property: Valuation, Exploitation, and Infringement Damages: 978-0-471-68323-0) are indicated by “(New)” after the title. Material new to or modified in this supplement is indicated by an asterisk (*) in the left margin in the contents and throughout the supplement.

PREFACE

PART I VALUATION

CHAPTER 1A INTELLECTUAL PROPERTY LANDSCAPE (NEW)

1A.1   80% of Corporate Value Is Intellectual Property and Intangible Assets

1A.2   Over Seven Million Patents

1A.3   Corporations Own the Most Patents

1A.4   All Industries Are Patenting Inventions

1A.5   Trademarks

1A.6   Trademarks Are Supported with Huge Ad Spending

1A.7   Copyrights

1A.8   Trade Secrets

1A.9   Business of Licensing

CHAPTER 1B U.S. CONGRESS FLIRTS WITH DISASTER (NEW)

1B.1   Patent Litigation Venue

1B.2   Patent Infringement Damages

1B.3   Injunctions for Only Competitors

1B.4   Harming Our Only Economic Advantage

CHAPTER 12A RISK-ADJUSTED CASH FLOWS (NEW)

12A.1   Required Rates of Return

12A.2   Capital Asset Pricing Model

12A.3   Build-Up Method

12A.4   Venture Capital Rates of Return

12A.5   Probability of Success

12A.6   Conclusion

CHAPTER 12B DEALING WITH RISK AND UNCERTAINTY IN INTELLECTUAL PROPERTY VALUATION AND EXPLOITATION (NEW)

12B.1   Risk versus Uncertainty

12B.2   Decision Analysis and Decision Trees

12B.3   Decision Tree Components and Conventions

12B.4   Monte Carlo Techniques

12B.5   Markov Chains

12B.6   Obtaining ...