17. Automating Layouts with Data Merge

ONE OF THE CHALLENGES DESIGNERS ARE FREQUENTLY FACED WITH IS HOW TO produce a lot of work in a short amount of time. The phone rings. A potential client needs you to produce 400 personalized flyers for an upcoming advertising campaign—in three days. Not only that, the client wants it to look professional! It seems that clients have no problem asking for the impossible.

Fortunately, you’ve read this chapter and are ready to take on the job, as long as the client can supply you with all the names and addresses in spreadsheet form. Thanks to InDesign’s Data Merge, you can make the impossible possible.

Data Merge is a user-friendly database publishing solution that allows you to produce large volumes of work, ...

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