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IN-HOUSE SOURCES

Generating Opportunities Internally

Most organizations generate about half of the opportunities in their innovation tournaments internally through the creative efforts of individuals and teams.1 This chapter focuses on generating more and better raw opportunities through the efforts of your people. As with many pursuits, you mostly improve at this by working hard. Although we don’t know of easy ways to skirt the diligent application of effort, a handful of techniques can get you started and prevent you from getting stuck.

In this chapter, you will learn to

Apply a set of techniques to stimulate opportunity generation

Structure ...

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