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SOWING THE SEEDS OF INNOVATION

by Robert M. Price

To be responsible for the health and growth of a company is a great challenge for even the most competent business leaders. We all know instinctively that innovation is key to meeting that challenge. And yet innovation remains elusive, the subject of endless prescriptions and formulas. But all that sound and fury generates more heat than light, more impassioned rhetoric than insight. Blindly responding to these siren songs of success all too often has led leaders onto a rocky shore.

My forty years in the computer industry, which brought me ultimately to be chairman and CEO of Control Data Corporation, provided me with great experience with and insight into innovation. Much ...

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