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Innovation as Usual: How to Help Your People Bring Great Ideas to Life by Thomas Wedell-Wedellsborg, Paddy Miller

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EPILOGUE
THE MONDAY MORNING PROBLEM

WHAT YOU DO IN THE NEXT TWENTY MINUTES IS THE DIFFERENCE BETWEEN FAILURE AND SUCCESS

Just like ideas, books need to be more than thought provoking. To have impact, they need to be action provoking as well. If they fail in this, no matter how excellent otherwise, all they create is a warm and fuzzy feeling that will swiftly fade away to nothingness. For this reason we want to end the book by telling you about the single biggest danger to innovation. We call it the Monday morning problem, and it relates to what you do right after putting down this book. Specifically, what you do in the next twenty minutes of your life may well be crucial to your success as an innovation architect.

The Monday morning problem ...

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