Information Technology for Management: Improving Strategic and Operational Performance, 8th Edition

PREFACE

Students graduating today face a tough job market—making it important that they develop the expertise and critical thinking skills that give them a competitive edge. Information Technology for Management, 8th edition is designed to give students an edge when they face the challenges and opportunities that business careers present. This textbook covers the content that students need to learn and to be able to use for successful and sustainable management careers in any of the functional areas. For example, students learn the business value and process of actually doing mobile commerce, managing customer and supplier relationships, using business intelligence and cloud computing applications, and many other IT-centric business functions.

Each chapter reinforces important business principles: What companies can do depends on what their information systems can do— and what information systems can do depends on what managers understand about the latest IT, such as mobile devices, wireless networks, social media, logistic systems, interoperability, collaboration, and Internet apps. As information technologies mature and become more widespread, they add to the global IT infrastructure that support next-generation (next-gen) IT-based business strategies.

Our goal is to develop a textbook that covers meaningful foundations and trends in information systems and technology in-depth and in-context; and to provide students with a portfolio of IT skills to give them a competitive edge when ...