Chapter Seven

Master Data Management

One Chapter Here, but Ramifications Everywhere

Organizations are struggling to keep the data that drives their businesses synchronized with their many applications. Master data could cover or encompass customers, products, store locations, or anything that is essential to the business and is shared among multiple systems. Managing this data is beyond a technical challenge, it’s very much an organizational one.

Keywords

master data management; data governance; data origination; data integration; data quality; information management

The No-Reference architecture touted in this book needs to find common ways to address commonalities across the enterprise. We can talk about technical tools like data integration and ...

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